A Virtual Pitch Competition for Emerging RTD Cocktail Brands

The Competition

BevNET's Cocktail Showdown is an opportunity for entrepreneurs representing early-stage ready-to-drink/ready-to-pour (RTD/RTP) cocktail brands to present their business plans and products to a panel of expert judges and win a $10,000 prize package.

Designed to support and showcase new products and promising founders, the BevNET Cocktail Showdown will focus on the innovators and entrepreneurs designing the products of tomorrow. The competition will provide a virtual platform for the hottest new brands to gain awareness amongst the industry and share their plans with judges who can help take their business to the next level.

Thursday, August 12
3:30 PM to 5:00 PM ET
10 semifinalists to present four-minute pitches
Four judges (TBA) will provide 4-5 minutes 
of immediate feedback
Winner chosen end of day

Not a Perfect Fit? Check Out Additional Opportunities

$10,000 BevNET advertising package
Live interview on BevNET.com and Brewbound.com
An engraved trophy

The Prize

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Pitch to the Industry.

The application deadline is Monday, July 19.

Ask Us Your Questions.


Free Industry Exposure & Feedback to Fuel Growth

Don't Miss Your Opportunity to Pitch.

The application deadline is Monday, July 19.

Apply Now

The Host

Ray Latif, Editor/Producer/Host, Taste Radio 

Ray oversees strategic planning and content for the Taste Radio podcast, BevNET's education platform and various aspects of BevNET conferences. He also hosts the BevNET New Beverage Showdown, Brewbound Pitch Slam and NOSH Pitch Slam brand pitch competitions.

Applicant Criteria

  • Product must be a ready-to-drink or ready-to-pour spirits-based alcoholic, mixed cocktail.

  • Product must not contain THC.

  • Brand must have samples available in final commercial packaging

  • Company has no strategic investment

  • Company must be in good legal and financial standing (e.g. not in bankruptcy protection).

  • Company must focus on the U.S. as its primary target market.

New Beverage Showdown 22

The BevNET pitch competition features emerging non-alcohol RTD beverages, as well as low or no alcohol beverages, such as mocktails and low-proof cocktails. It will take place on Dec. 6 & 7 at BevNET live Winter 2021 in Santa Monica, CA.

Brewbound Pitch Slam 13

The Brewbound competition features  brewed products, such as beer, wine, hard seltzer, hard cider or hard kombucha, as well as products that contain THC. It will take place on Nov. 30 & Dec. 1 at Brewbound Live Winter 2021 in Santa Monica, CA.

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The Cocktail Showdown will be streamed on both BevNet.com and Brewbound.com, across all social channels and available for replay, reaching thousands of industry professionals. BevNET and Brewbound are the leading publications for the beverage and beer industries.

The expert judging panel can also help you avoid common missteps and accelerate growth through their instant feedback and commentary.

Open doors and reach industry gatekeepers by introducing your product to our audience of beverage, alcohol and beer investors, retailers, distributors, suppliers, service providers and fellow brands that will watch the competition. 

It's free to participate! You don't have to be an active BevNET & NOSH or Brewbound Insider. It's also virtual, so you can pitch from your couch and don't have to attend a physical event.